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CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up." www.gshock.com.
About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution" through the introduction of innovative and imaginative products. For more information, visit www.casio.com. About Dash Berlin
Dash Berlin is an award-winning Dutch DJ and musician who’s real name is Jeffrey Sutorius, he is the 7th most popular DJ in the world according to DJ Mag in 2012 and a holds a global Top 20 position for seven years in a row. About EDM
Electronic dance music (also known as EDM, dance music, club music, or simply dance) is a broad range of percussive electronic music genres made largely for nightclubs, raves, and festivals. EDM is generally produced for playback by disc jockeys (DJs) who create seamless selections of tracks, called a mix, by segueing from one recording to another. In the United Kingdom and in continental Europe, EDM is more commonly called 'dance music' or simply 'dance'.
CASIO G-SHOCK PARTNERS WITH AWARD-WINNING DJ DASH BERLIN ON LIMITED EDITION GA110 MODEL
Featuring Official Dash Berlin Logo and Rose Gold Accents
CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up." www.gshock.com.
About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution" through the introduction of innovative and imaginative products. For more information, visit www.casio.com. About Dash Berlin
Dash Berlin is an award-winning Dutch DJ and musician who’s real name is Jeffrey Sutorius, he is the 7th most popular DJ in the world according to DJ Mag in 2012 and a holds a global Top 20 position for seven years in a row. About EDM
Electronic dance music (also known as EDM, dance music, club music, or simply dance) is a broad range of percussive electronic music genres made largely for nightclubs, raves, and festivals. EDM is generally produced for playback by disc jockeys (DJs) who create seamless selections of tracks, called a mix, by segueing from one recording to another. In the United Kingdom and in continental Europe, EDM is more commonly called 'dance music' or simply 'dance'.